Watch the latest videos on YouTube.com

Thursday, February 12, 2009

SEO - Search Engine Optimization

I've written a book and a number of informational products about search engine optimization and improving a website's ranking on Google. The question I often get is, "What's the secret?" Aside from solid search engine optimization best practices, there are just a few truly secret techniques that make the difference to anyone looking for #1 rankings.

The reason why I consider some techniques to be true secrets is simply because they are not readily shared by SEO masters and others talking about top rankings. Why? The answer is that there are a number of reasons why these secrets aren't shared by the most popular is the value associated with them.

If you are thinking about SEO and you are anything like me, you probably want the fastest, quickest, most effortless way to put your website on top of search engine result lists. You think about the value of having the number one position. The result is traffic, higher ad revenue, sales, and so on.

As someone making a living online, I can promise you that having the top ranking for competitive keywords is all it is cracked up to be. The difference between a number one ranking and number 4 ranking is the difference between making a living online and making next to nothing.

Okay, so what are some of these "secrets"? I'd be happy to share one at no charge. Let me begin by saying that not every secret is complex or all that unique. Often times, secrets are simply techniques that applies in a unique way, create a significant difference. That's how I view these SEO secrets simply because they probably wont move mountains but can have a dramatic impact on your search engine rankings whether you have a website, blog, or squeeze page that you want to promote.

So here it is. If you want to achieve #1 Google rankings for any keyword, simply follow the road map of the top ranked website for that keyword or keyword phrase. Does it sound too simple? Yes, it is simple but not easy. In order to duplicate the success of your number one competitor, you need to discover why he has a top ranking.

The first place and most important place to start is with back links. Back links are third party links that have your URL on their website. Moreover, they link isn't simply your URL, it has the link text of the keyword or keyword phrase you are trying to improve your ranking for.

The key to success is to find all of the sites linking to your competitor and then get links to your website from the exact same sites. The obvious challenge is finding who is linking to your competitor and then getting links to your site from the same web pages. The good news is that there are tools that can help you do this. In fact there are tons of them and some work better than others.

If you follow this technique and discover the road map of success left by your competitors, you can dramatically improve your website's ranking for the specific keywords you choose. It takes work however so start your research and being building the right kind of links to your website. The results will amaze you.


Kind Regards,

Sitemaster

No comments:

Post a Comment

Comment here